Zipcar’s Organizational Overview Zipcar is a subsidiary of Avis Budget Group which acquired it in 2013. Originally Zipcar was founded by Antje Danielson and Robin Chase in 2000. Zipcar’s famous tagline: “Wheels when you want them” comes from the early days and is contributed to Robin Chase.  Today’s slogan has slightly changed to “Own the … Continue reading Zipcar Carsharing Case Study